Pemberton Digital ("we", "us", "our") is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store, disclose and protect personal data when you visit our website, engage with us, or use our services. It also sets out your rights under applicable data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
We may collect and process personal data that you provide directly to us, as well as information collected automatically through your use of our website and services. Personal data you provide directly may include your name, email address, telephone number, company name, job title, and any other information you choose to provide when submitting enquiries, completing forms, subscribing to communications, or engaging with us in any other way. Where you contact us, we may keep a record of that correspondence.
We may also collect certain information automatically when you visit our website. This may include technical information such as your IP address, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform. We may also collect information about your visit, including the pages you view, the time spent on those pages, referring URLs, interaction data, and other diagnostic data. This information is typically collected using cookies and similar tracking technologies.
We use the information we collect for a variety of purposes. These include responding to your enquiries, providing you with information about our services, delivering and improving our products and services, managing our relationship with you, administering and protecting our business and website, analysing usage of our website, and complying with our legal and regulatory obligations. Where appropriate, we may also use your information to provide you with marketing communications about our services, but only where permitted by law or where you have given your consent. You may opt out of receiving such communications at any time.
Our legal bases for processing personal data include the performance of a contract with you, compliance with a legal obligation, our legitimate interests (such as improving our services, managing our business, and ensuring the security of our systems), and your consent where required. Where we rely on legitimate interests, we ensure that our interests are balanced against your rights and freedoms.
We may share your personal data with trusted third parties where necessary for the purposes described in this policy. This may include service providers who support our business operations, such as hosting providers, analytics providers, communication platforms, and professional advisers. We may also disclose your information where required to comply with legal obligations, to enforce our rights, or to protect the rights, property or safety of Pemberton Digital, our clients, or others. We do not sell your personal data to third parties.
Some of our service providers may be located outside the United Kingdom. Where personal data is transferred internationally, we ensure that appropriate safeguards are in place to protect your data in accordance with applicable data protection laws. This may include the use of standard contractual clauses or transfers to jurisdictions deemed to provide an adequate level of protection.
We take the security of your personal data seriously and implement appropriate technical and organisational measures to protect it from unauthorised access, loss, misuse, alteration or disclosure. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, including for the purposes of satisfying any legal, accounting or reporting requirements. The retention period will depend on the nature of the data and the purposes for which it is processed.
Our website may use cookies and similar technologies to distinguish you from other users, improve your browsing experience, and analyse how our website is used. You can control cookies through your browser settings. Further information about our use of cookies may be provided in a separate Cookie Policy.
Our services may involve the collection and processing of aggregated, anonymised or non-personal data derived from sensing technologies, including occupancy and movement data. Such data is designed to be privacy-first and does not identify individuals. We do not collect or process personally identifiable visual data as part of our core sensing technologies, and our systems are designed to operate without capturing images or personal identifiers.
You have a number of rights in relation to your personal data under applicable data protection laws. These include the right to access your personal data, the right to request correction of inaccurate data, the right to request erasure of your data, the right to restrict processing, the right to object to processing, and the right to data portability. Where we rely on consent, you have the right to withdraw that consent at any time. To exercise your rights, please contact us using the details provided below.
You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) if you believe that your data has been processed in a way that does not comply with data protection laws.
Our website may contain links to third-party websites. This Privacy Policy applies only to our website, and we are not responsible for the privacy practices of other sites. We encourage you to read the privacy policies of any third-party websites you visit.
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or the way we operate our business. Any updates will be posted on this page, and where appropriate, we may notify you of significant changes.
If you have any questions about this Privacy Policy or how we handle your personal data, please contact us:
Pemberton Digital
London, United Kingdom
info@pemberton.digital
020 7167 9501
Last updated: March 2026